Have you ever heard of “imposter syndrome”?
It’s defined as doubting your abilities and feeling like a fraud. Or a phony.
I define it as that little voice inside your head that holds you back from being you. Taking bold-ER action in your life.
From following through on your desires, goals, and dreams… because you’re stuck in your story.
And then you start to believe shit like “I can’t do this…”
Or “Who am I to want more…”
Or “I’m too old… not smart enough… I’m behind already, why bother trying…”
What’s crazy is… imposter syndrome affects high-achieving people wayyyyy more than anyone else.
Tell me if this sounds familiar…
You sign up for a program… you download a freebie… you buy a course… and you just don’t do it.
It’s clearly not lack of desire.
If you didn’t desire it, you wouldn’t have taken action at all.
It’s not time… because we all make time for what we consider a priority. We all have the same 24 hours in a day.
The main culprit is… that little voice inside your head. Deciding – for whatever reason – not to take action.
The thing is… this voice? It’s subtle AF.
It doesn’t scream at you – “You’re not good enough! You suck!”
It’s much sneakier. It distracts you with silly, shiny things. Things that hold you back from breaking out of your comfort zone.
Whether that distraction is Netflix… (Hello, Bad Vegan. Anyone start watching that yet? OMG)… or suddenly needing a snack… or deciding to work on something else.
In fact, I see it all the time when I put out my online trainings.
And until I started prepping people with some coaching around showing up… the “no show” rate was too high for my taste.
Sometimes only half the people who signed up would show up.
I learned not to take that personally – because that’s not about me. That’s about them.
And the thing is… this is super well known in the business world. Especially online education.
So my goal for this next online training I have – called The 3 Biz Keys Masterclass: Secrets to Grow, Scale, and Automate Your Biz with Simple Marketing Funnels –
Is at least an 80% showup rate.
Which is, like, unheard-of in this space.
BTW, if you wanna help me reach my goal, you can sign up for this class at https://www.hayleyhobson.com/3keys.
That’s with the number 3. I’ll tell you more about the class here in just a second.
So I’m prepping my community a bit differently this time.
I’m being upfront about what those imposter syndrome thoughts they’re experiencing are…
I’m addressing the fact that this is a 2-hour class before they even sign up… because I’m encouraging them to literally block off the time NOW.
So they actually show up and do something different.
So I’m hoping this shift helps people decide within themselves – because I can’t do it for ya – to literally show up and invest in growing their biz.
But I want ya to know… imposter syndrome is a real thing.
To be real with you, I battled this A LOT.
And it hasn’t been until, like, the last year or so that I decided it’s ok to accept the accolades.
In fact, just a few weeks ago, I was asked to speak onstage at the doTERRA Leadership conference.
Originally I planned to do my normal talk about leadership… how to grow your biz by connecting with others…
And it didn’t feel right to me in the moment.
So I decided – what if I did something… CRAZY.
And I told the TRUTH.
Because the truth is… for the first five years of my network marketing biz… I had NO idea what I was doing.
I grinded… I put in the hours… and honestly, I put my work above my family.
Which sucked. And to be real with you, I’m still dealing with the impact of that.
So every time I got on the stage… which I did for YEARS… I didn’t feel like a leader.
This is the thing about imposter syndrome.
It makes it so you don’t feel like you know up from down.
Other people looked at me as successful…
And inside… I felt like I was moments away from it all crashing down around me.
I know a lot of you feel this way – in various aspects of your life.
But it often hits hardest at a professional level.
Especially if you’re an entrepreneur or small biz owner.
It can feel like you don’t know WHAT the hell you’re doing… even if you’ve had decades of experience in the same field.
Imposter syndrome is really just your fear trying to take a front seat.
And we’re all afraid of something.
So today I thought we’d get real about imposter syndrome… what it looks like…
And 2 ways to break free of it – right when it’s dug its claws into you.
Sound good?
So my first hack to help ya with imposter syndrome is… to recognize what it feels like in your body.
What does FEAR feel like in your body?
Maybe it’s like a tornado of butterflies in your belly.
Or your heartbeat picks up…
Feeling jittery or like your body and mind are in a race to get past this feeling… AKA the literal fight or flight response.
You can also pay attention to what’s going on in your mind.
Are your thoughts racing and spinning too?What are those thoughts saying?
Fun fact: not everyone thinks in words.
Some people actually don’t have an inner monologue.
Which is wild to me – but it’s actually scientific fact!
Anyway… LOL
If you DO have an inner narrative… what are those words?
When you can become mindful and aware in the present moment – it’s actually one of the best ways to snap out of it.
I’m channeling my inner Cher every time I say that.
Snap out of it!
The second hack you do to snap out of it when you’re in the throes of imposter syndrome is to make a list.
Now I say this as a total list enthusiast… but I find lists are really helpful.
You can make a list of 10 things that prove you ARE qualified for whatever the thing is you’re scared about.
Like… let’s say you’ve heard about my 3 Biz Keys Masterclass (HINT HINT) and you’re on the fence about signing up…
You know you want to generate leads online.
You know that’s how the world is moving these days.
Yet, you haven’t played in this space yet because frankly, it sounds overwhelming.
You carry around a story that you’re not techy at all. So you’re like, “UGH”.
You think everyone else there is gonna know more than you. You’re gonna feel inadequate. Less than – or that you won’t get it…
That you’re too old… or too behind the ball…all.the.things.
All the stories.
I’d encourage you to make a list of 10 reasons why you TOTALLY CAN learn how to create relationships in the online space.
Because that’s honestly all you need to be successful.
In the 3 Biz Keys Masterclass, I’ll guide you through what that looks like in an online setting.
Plus… how to automate relationship building, so you don’t have to work so hard all the time. Or be limited by the number of hours you’re awake.
Not to mention… how to go out there and FIND your peeps online.
All this HOW stuff? That’s what I’ll teach you inside the 3 Biz Keys Masterclass.
I promise ya… it’s not scary.
And the way I teach makes it easy. And you know I’ll always make it FUN. LOL
Plus, I have a reason you should feel confident signing up… you’ve learned something new before.
Yes, you have.
At some point in your life, you have learned something new. Even if it was because your kid taught you.
And yes, it was my 12 year old that taught me (when she was 10 btw) how to use Tiktok.
It’s possible you learned something from me.
Maybe you learned why and how to build your own landing page in my Landing Page Workshop from a few weeks ago.
Or maybe you picked up a new social media skill or 12 in my Instagram Tutorial Workshop.
Or maybe you learned how to create your own ideal customer or client and talk to her in a voice that drives intimacy and connection in my On The Edge Summit last month.
Tell yourself a new story.
You have learned something new.
BTW, the 3 Biz Keys Masterclass is free for you to attend… and I have no idea when this workshop will be free again.
I was actually talking with my team last week about how much value is in here. And how we should actually turn this into a half day paid workshop.
So register.
- Commit.
- Block your calendar for 2 hours. Actually block it for 3 so you can ask questions.
- Show up.
- Take notes.
And remind yourself I’d never deliver you content you could not understand.
And then implement it.
I’m committed to back you into your own success.
You’ve got this. And I’ve got you.
If you are STILL struggling with this… bring a friend with you.
To remind you who you really are. And to remind you that none of us know what we are doing. But we can still figure it out.
And if it wasn't scary, it would be BORING.
Or average.
And you're not boring.
Or average.
You're better than that.
So if you’re someone who wants to step into working online… and owning your badassery in your work, career, and/or biz…
Whether that’s to create an online extension of what you do in your offline biz…
Or you’ve got an idea you’re really psyched about… but really don’t have any idea where to start…
Or you’ve got an online biz already – but you wanna automate more.
So you can enjoy life more, while still helping people around the clock… and keep that money flowin’ with way less effort…
Then I wanna invite you again to my 3 Biz Keys Masterclass: Secrets to Grow, Scale, and Automate Your Biz with Simple Marketing Funnels.
The last class is next week. On Wednesday, May 2nd at 4pm Pacific / 7pm Eastern.
In case you aren’t sure, an online marketing funnel is a super simple system to build relationships online. To nurture them.
And then to simplify your life by automating some of it.
You get to set it up once… and then it runs on its own.
So you’re no longer limited to seeing results to the hours you’re awake.
Quick sidebar on why the 3 Biz Keys Masterclass is 2 hours…
It’s because I really can’t teach you about marketing funnels in less time than that – and have it be worth your time.
You may see a shorter tutorial on youtube or somewhere else, but it won’t be enough info for you to take it and run with it.
With this technique on your side, you’ll be able to automate the #1 thing that determines whether you’ll be successful in business…
Building authentic relationships. Connecting. Relating.
Ok, so let me give ya the link to sign up again.
With the number 3 in there.
And yes, it’s free when you sign up at that link.
So friends… I really hope you have a fresh understanding about imposter syndrome.
And use the new hacks I just dropped into your toolkit.
Hit me up online and let me know what you think about this episode…
And be sure to sign up for the 3 Biz Keys Masterclass on May 2nd!
I’ll see ya online.